Advanced Google Ads Course Training Center in Uttara, Dhaka
Are you seeking an advanced Google Ads course training center in Uttara? Look no further than OutsourcingBD!
OutsourcingBD is a leading provider of Google Ads training in Bangladesh. We offer a comprehensive course that will teach you everything you need to know to create and manage successful Google Ads campaigns.
Our course is taught by experienced and certified Google Ads professionals. We use real-world examples and case studies to teach you how to use Google Ads to achieve your business goals.
Our advanced Google Ads course covers the following topics
Campaign setup and optimization
This module will teach you how to set up and optimize your Google Ads campaigns. This includes choosing the right campaign settings, targeting the right audience, and writing effective ad copy. You will also learn how to use Google Ads conversion tracking to measure the results of your campaigns and make necessary adjustments.
Keywords are the foundation of any successful Google Ads campaign. In this module, you will learn to research keywords and select the right ones for your campaigns. You will also learn how to use Google Keyword Planner to estimate the search volume and competition for your chosen keywords.
Ad writing and targeting
Ad writing is an art form, but it is also a science. In this module, you will learn how to write effective ad copy that will capture the attention of your target audience and encourage them to click on your ads. You will also learn to target your ads to the right people using demographics, interests, and other criteria.
It is important to set a budget for your Google Ads campaigns and to manage your budget effectively. In this module, you will learn how to set and manage your budget, as well as how to track your spending and make adjustments as needed.
Conversion tracking and reporting
Conversion tracking is essential for measuring the results of your Google Ads campaigns. In this module, you will learn how to set up conversion tracking and track your website conversions. You will also learn how to use Google Ads reporting to analyze your campaign performance and identify areas for improvement.
What You'll Learn in Our Advanced Google Ads Course
Our advanced Google Ads course is designed to teach you the skills you need to create and manage successful Google Ads campaigns. In this course, you will learn:
- How to set up and optimize your Google Ads campaigns
- How to conduct keyword research and select the right keywords for your campaigns
- How to write effective ad copy that will capture the attention of your target audience and encourage them to click on your ads
- How to use Google Ads targeting options to reach the right people with your ads
- How to set and manage your budget effectively
- How to track your conversions and report on your results
In Addition to the Above Topics, Our Advanced Google Ads Course Also Covers the Following
- Display advertising
- Shopping campaigns
- Video advertising
- App campaigns
- Performance Max campaigns
We Also Teach You How to Use Advanced Google Ads Features Such as
- Conversion tracking
- Audience targeting
- Ad scheduling
- Ad extensions
- Negative keywords
- Ad rotation
Why OutsourcingBD is the Best Choice for Your Advanced Google Ads Course
- Our course is comprehensive and covers all aspects of advanced Google Ads. This includes campaign setup and optimization, keyword research and selection, ad writing and targeting, budget management, conversion tracking, and reporting.
- Our course is taught by experienced and certified Google Ads professionals. Our instructors have a deep understanding of Google Ads and have helped hundreds of students create and manage successful Google Ads campaigns.
- We use real-world examples and case studies to teach you how to use Google Ads to achieve your business goals. This will help you learn how to apply the skills you learn in our course to your own business.
- We offer a competitive price for our course. We believe everyone should be able to learn Google Ads, regardless of their budget.
- We offer a money-back guarantee. We are so confident you will be satisfied with our course that we offer a money-back guarantee. If you are dissatisfied with our course, simply contact us within 30 days for a full refund.
Finally Thought About Our Advanced Google Ads Course
OutsourcingBD is the best choice for your advanced Google Ads course because it offers a comprehensive curriculum, experienced and certified instructors, real-world examples and case studies, a competitive price, and a money-back guarantee.
Our advanced Google Ads course covers all aspects of advanced Google Ads, including campaign setup and optimization, keyword research and selection, ad writing and targeting, budget management, conversion tracking, and reporting. We also teach you how to use advanced Google Ads features such as conversion tracking, audience targeting, ad scheduling, ad extensions, negative keywords, and ad rotation.
Our instructors are experienced and certified Google Ads professionals who deeply understand the platform and have helped hundreds of students create and manage successful Google Ads campaigns. They use real-world examples and case studies to teach you how to apply the skills you learn in our course to your own business.
We offer a competitive price for our course and believe everyone should have the opportunity to learn Google Ads, regardless of their budget. We also offer a money-back guarantee, so you can be confident that you are making the right investment in your education.
If you are serious about learning Google Ads, sign up for our advanced Google Ads course today! You won’t be disappointed.
Our Advanced Google Ads Course Modules
Introduction to Google Ads
- Understanding Google Ads and its significance in digital marketing.
- Exploring the different types of Google Ads campaigns.
- Setting clear objectives for your advertising campaigns.
Keyword Research and Selection
- The importance of keyword research in Google Ads.
- Tools and techniques for effective keyword research.
- Selecting the right keywords for your campaigns.
Ad Campaign Structure and Setup
- Structuring your Google Ads campaigns for success.
- Creating ad groups and organizing keywords.
- Setting up ad extensions and scheduling.
Ad Copywriting and Design
- Crafting compelling ad copy that converts.
- Best practices for creating attention-grabbing headlines and descriptions.
- Designing visually appealing display and video ads.
- Understanding the various bidding options available.
- Implementing cost-effective bidding strategies.
- Optimizing your bids for maximum ROI
Conversion Tracking and Measurement
- Implementing conversion tracking to measure campaign success.
- Setting up goals and tracking codes.
- Analyzing conversion data to refine your campaigns.
Ad Extensions and Enhancements
- Maximizing ad visibility with extensions like site links and callouts.
- Utilizing ad enhancements such as price extensions and structured snippets.
- Enhancing user engagement with location and affiliate extensions
A/B Testing and Optimization
- Conducting A/B tests to improve ad performance.
- Optimizing ad elements, including headlines, ad copy, and visuals.
- Using data-driven insights to make informed decisions
Display and Video Advertising
- Exploring the world of display and video advertising.
- Creating engaging display and video ads.
- Targeting strategies for display and video campaigns.
- Understanding the power of remarketing.
- Creating tailored remarketing audiences.
- Crafting effective remarketing ad campaigns
Budget Optimization and Cost Management
- Managing your ad budget effectively.
- Strategies to control ad spend while maximizing results.
- Allocating budgets to high-performing campaigns.
Performance Analysis and Reporting
- Measuring and interpreting campaign performance metrics.
- Using Google Ads reports and analytics tools.
- Creating custom reports to track progress and ROI
Compliance and Quality Guidelines
- Adhering to Google Ads policies and guidelines.
- Maintaining quality scores for better ad placement.
- Avoiding common pitfalls and ensuring compliance
Scaling Your Google Ads Campaigns
- Strategies for scaling successful campaigns.
- Expanding your reach while maintaining ROI.
- Advanced campaign management techniques
Mobile Advertising and App Promotion
- Leveraging mobile-specific ad formats.
- Promoting mobile apps with Google Ads.
- Targeting mobile users effectively.
International and Multilingual Campaigns
- Expanding your reach with international campaigns.
- Creating and managing multilingual ad campaigns.
- Adapting to different markets and languages.
Advanced Analytics and Data Interpretation
- Using advanced analytics tools for deeper insights.
- Interpreting data to make strategic decisions.
- Identifying trends and opportunities in your campaigns.
Case Studies and Practical Projects
- Real-world case studies of successful Google Ads campaigns.
- Hands-on projects to apply your knowledge.
- Peer and instructor feedback on your campaigns
Google Data Studio
Google Tag Manager
Google Ads Editor
PPC Reporting Tools
Admission going on
Course Fee ( Online )
Course Fee ( Offline )
Google Ads is a developed online advertising program where advisers can build up their services. You must optimize your platform through Google ads to grow your pages and business by increasing targeted audiences. Google Ads help to display your ad easily to potential customers and targeted audiences. Besides, if anyone wants to provide discounts while selling any products, you can hire an advertiser to make your platforms reachable to buyers.
Learn the Basics: Start by understanding the fundamentals of Google Ads, including ad types, bidding strategies, and targeting options.
Get Certified: Take Google’s official certification exams, like the Google Ads Certification, to demonstrate your knowledge.
Practice: Create and manage real campaigns to gain hands-on experience and apply your knowledge.
Stay Updated: Google Ads constantly evolves; stay updated with industry trends and Google’s updates.
Analyze Data: Develop strong analytical skills to interpret campaign data and optimize for better results.
Experiment: Test different strategies and ad variations to fine-tune your skills.
Networking: Connect with other experts, attend conferences, and join online communities for insights and support.
Client Experience: Work with clients or in an agency to gain diverse experience and build your portfolio.
Continuous Learning: Invest in ongoing learning and education to stay at the forefront of the field.
Results Matter: Ultimately, your expertise will be judged by your ability to drive results and ROI for clients or your projects.
The best Google Ads strategy depends on your specific goals and business. It typically involves thorough keyword research, compelling ad copy, effective bidding strategies, continuous monitoring, and conversion optimization. A/B testing and targeting the right audience are also key components for success. Ultimately, a successful strategy is data-driven and adaptable to changing market conditions.
Achieving high rankings in Google Ads involves:
- Optimizing your ad campaigns by focusing on relevant keywords.
- Creating compelling ad copy.
- Setting competitive bids.
- Improving quality scores.
- Enhancing ad extensions.
- Consistent monitoring, regular adjustments, and alignment with user intent are essential for maintaining and improving your ad positions
The most effective ads in Google Ads typically include compelling ad copy, relevant keywords, and clear calls to action. Responsive search ads and expanded text ads are popular formats. However, ad effectiveness can vary by industry and target audience, so continuous testing and optimization are crucial to determine what works best for your specific campaigns
Follow Google’s official resources: Keep an eye on Google Ads’ official blog, help center, and social media channels for updates and announcements.
Industry publications: Read digital marketing and advertising industry publications, blogs, and forums to stay informed about emerging trends and best practices.
Attend webinars and conferences: Participate in webinars, conferences, and workshops related to online advertising to learn from experts and network with peers.
Join online communities: Forums, LinkedIn groups, and social media communities focused on Google Ads to discuss and share insights with fellow professionals.
Google Partners program: If you work with a Google Partner agency, they can provide valuable insights and updates on the latest trends and strategies.
Google Academy for Ads: Explore Google’s online training resources, which offer courses on various aspects of Google Ads.
Experiment and test: Stay proactive by experimenting with new ad formats and strategies within your campaigns to adapt to changing trends and user behavior.
Monitor competitor ads: Keep an eye on what your competitors are doing in Google Ads to identify trends and strategies that might work well for them.
Remarketing: Display ads to users who have previously visited your website, encouraging them to return and convert.
Custom Audiences: Use your customer lists or website visitors to create tailored audiences for more precise targeting.
Lookalike Audiences: Expand your reach by targeting users who share similar characteristics with your existing customers.
Demographic Targeting: Adjust bids and messaging based on age, gender, income, and parental status.
Geographic Targeting: Target specific locations or exclude areas to focus on your ideal audience.
Dayparting: Schedule ads to display during specific times or days of the week when your audience is most active.
Device Targeting: Optimize campaigns for mobile, desktop, and tablet devices.
Audience Exclusions: Exclude specific audiences or demographics to refine your targeting further.
In-Market Audiences: Target users actively researching or showing intent in specific products or services.
Affinity Audiences: Reach users based on their interests and online behavior.
Keyword Match Types: Utilize broad, phrase, and exact match keywords to control the specificity of your ad targeting.
Ad Customizers: Dynamically adjust ad content based on user intent, location, or device.